starthere

This Point of Sale design project consisted of the table tents which would be placed on tabels at nightclubs and bars. 3sum is a beverage that fuses alcohol, energy components and fruit juices. This tasty adult beverage allows for a wealth of potential ad copy. The obvious double entendre and the logo of the Phoenix combined with the arousing powers of the caffeine, ginseng, and taurine led to the copy "Arouse yourself."

The problem that 3sum faced was a campaign inconsistent with their stellar container design. Communication Design artists created a solid theme and kept with it throughout.

Look for 3sum at your nearby metropolitan drinking hole.

	3sum
This Point of Sale design project consisted of the table tents which would be placed on tabels at nightclubs and bars. 3sum is a beverage that fuses alcohol, energy components and fruit juices. This tasty adult beverage allows for a wealth of potential ad copy. The obvious double entendre and the logo of the Phoenix combined with the arousing powers of the caffeine, ginseng, and taurine led to the copy "Arouse yourself." The problem that 3sum faced was a campaign inconsistent with their stellar container design. Communication Design artists created a solid theme and kept with it throughout. Look for 3sum at your nearby metropolitan drinking hole.